We’ve all been there. The vacation is booked, the destination is set, and the anticipation is palpable—but the moment you arrive, the actual battle starts: getting a trustworthy, economical car rental, long lines at counters, unexpected fees, bureaucratic rental policies, and old-school processes. It’s annoying, archaic, and worst of all, totally preventable in our modern age.
Consider this—why is car rental still such a hassle in the on-demand everything world? That is precisely the problem Turo and other peer-to-peer car rental apps aimed to fix. These services changed everything by bringing car owners and renters together, eliminating middlemen, lowering costs, and making the whole experience frictionless, from reservation to key exchange.
And now, in 2025, the need for peer-to-peer mobility solutions is higher than ever. The worldwide peer-to-peer car rental market is anticipated to expand from $5.4 billion in 2024 to more than $27.6 billion by 2033, with a remarkable CAGR of 17.8%. It’s not a trend – it’s a revolution.
If you’re a startup founder, a mobility entrepreneur, or a tech visionary looking to ride this wave, then this guide is your blueprint.
In this blog, we’re going to walk you through each step of creating your own Car Rental App Like Turo—starting with learning the business model and creating necessary features, to selecting the proper tech stack, determining the cost, and preparing for long-term sustainability. Let’s assist you in turning that concept into the next mobility giant name.
What Is Turo and How Does It Work?
Before diving into the how-to, let’s understand the giant you’re about to emulate – and possibly outshine. Turo, often dubbed “the Airbnb for cars,” disrupted the car rental industry by shifting the power from corporations to individuals. Founded in 2010, Turo created a platform where anyone can rent out their car to others, and where renters can book a car within minutes using their smartphone.
It solved several major problems:
- Car owners had idle, underused cars
- Renters were seeking greater flexibility and affordability
- Cities were becoming mobile-connected and more accessible
The app operates in a few straightforward steps:
- Car owners post their cars on the site with information, pictures, rates, and schedules.
- Renters browse available listings, sort by preference (type, price, location), and reserve their vehicle.
- Turo provides insurance, payment processing, and customer support, making it safe and convenient for both parties.
- The brilliance of Turo is the sheer simplicity of its platform and the richness of its service. What once took hours in a rental kiosk can now be accomplished in minutes—keyless, paperless, and frictionless.
- Not surprisingly, therefore, Turo is becoming the model of choice for car rental app development in 2025.
Market Opportunity & Industry Trends 2025
The world is in motion, and it’s happening quickly—and mobility isn’t about owning anymore, it’s about access. Individuals don’t simply wish to rent a car anymore—instead, they want to book, unlock, drive, and return them with the simplicity of a swipe.
Whether tourists who want freedom, urban dwellers who want to circumvent the expense of ownership, or gig economy workers who require on-demand mobility—on-demand car access is the new standard.
And this is what the figures indicate:
- The worldwide car-sharing market will reach $24.4 billion in 2033 at 11.8% CAGR.
The peer-to-peer car rental market, powered by such platforms as Turo, Getaround, and HyreCar, is forecast to reach $27.6 billion by 2033 from $5.4 billion in 2024.
Millennials and Gen Z in urban areas, who value flexibility and sustainability over ownership, are leading the change.
Two trends rule in 2025:
- Decentralization of vehicle access – People want to rent from real people, not corporations.
- Hyper-local, tech-enabled renting – Users want to find cars nearby, check availability, and start driving—all from one screen.
If you’re thinking of entering this space, timing couldn’t be better. Investors are backing mobility startups. Cities are opening to smart transport solutions. And users are hungry for intuitive, transparent rental apps that work on their terms.
The chance? It’s not merely a matter of creating an app for renting cars. It’s about creating the future of personal transportation.
Business Models for Car Rental Apps Similar to Turo
Before you begin creating your app, you must choose: What type of car rental business do you wish to operate? Your platform’s success isn’t just about awesome tech—it’s about the right business model that aligns with your market, budget, and growth strategy.
These are the leading models ruling 2025:
- Peer-to-Peer Model (Turo-style)
This is an Airbnb-like marketplace in which people post their cars for rental. You are the platform provider—facilitating identity verification, insurance, payments, and conflict resolution—while owners and renters manage the car exchange. Ideal for founders who want to grow quickly with minimal initial vehicle investment.
- Fleet-Owned Model
Here, you own the vehicles or have partnerships with those who do. You control the cars, upkeep, and rates, providing a more managed customer experience. Ideal for companies wishing to keep a luxury fleet or service corporate customers.
- Aggregator Model
You consolidate many neighborhood automobile rental businesses into a single online platform. Customers can search listings from many providers, see prices side by side, and reserve through your application. Ideal for cities with fragmented rental operators who need a centralized booking platform.
- Franchise/Host-Managed Marketplace
Multiple vehicles are handled by Hosts or local agents—nearly like micro-fleet owners. Tools provided by you; operations handled by them under your brand name. Ideal for multi-region growth entrepreneurs with partner-run logistics.
Picking the right model decides your revenue model, operational complexity, and technology architecture—so it’s a call that needs strategic clarity.
Must-Have Features of a Car Rental App Like Turo
A rental car app is not so much about listing cars—it’s about trust, transparency, ease, and a seamless digital experience for all users, at all times.
Let’s dissect this by role:
For Renters
Your customers seek convenience, simplicity, and control.
Features need to have:
- Easy sign-up with KYC (email, phone, driver’s license verification)
- Intelligent search filters (location, date/time, price, type of car)
- Real-time inventory and instant booking
- Secure payments through card, wallet, or UPI integrations
- Trip overview dashboard for bookings management
- In-app chat and live support
- Reviews and ratings to maintain trust in cars and owners
- Navigation & pickup/drop-off map integration
For Car Owners or Fleet Managers (Hosts)
Car owners must feel in charge.
Provide them with tools to:
- Easily list cars with descriptions, pictures & prices
- Create custom availability & dynamic pricing
- Accept or auto-accept bookings
- Monitor earnings and see performance dashboards
- Be notified of bookings, cancellations, or messages
- Manage documents & car insurance information
Admin Panel
Your back end is your motor.
From here, you manage:
- User administration (approve/ban/verify users)
- Car listing approval and updates
- Booking analytics & real-time data dashboards
- Revenue tracking, fees, and payout processing
- CMS for static pages, FAQs, and policy updates
- Support ticket resolution tools
- Promotions & push notification campaigns
| Feature | Renters | Hosts | Admin |
| User Registration & Verification | ✅ | ✅ | ✅ |
| Smart Search & Filters | ✅ | ||
| Real-Time Availability | ✅ | ✅ | |
| Booking Requests & Calendar | ✅ | ✅ | ✅ |
| In-App Chat | ✅ | ✅ | ✅ |
| Payment Gateway Integration | ✅ | ✅ | ✅ |
| Ratings & Review System | ✅ | ✅ | |
| Vehicle Listing Management | ✅ | ✅ | |
| Earnings Dashboard | ✅ | ✅ | |
| User & Booking Analytics | ✅ | ||
| Push Notifications | ✅ | ✅ | ✅ |
| CMS & Policy Management | ✅ | ||
| Customer Support & Dispute Handling | ✅ | ✅ | ✅ |
Advanced Features to Win in 2025
In 2025, the bare minimum of features required won’t cut it. To take on Turo-level competitors, your app must have that special “wow” something—features that lead to engagement, loyalty, and virality.
Here’s how to level up:
- AI-Powered Smart Pricing: Allow the system to auto-suggest the best prices based on demand, vehicle type, location, and seasonality.
- In-App Driver License Scanning: Utilize OCR + verification APIs for real-time ID verification.
- Contactless Key Exchange: Integration with IoT lock systems to allow remote unlocking.
- Trip History + Smart Rebook: Simplify rebooking a previous trip to just one tap.
- Geo-Fencing & Real-Time GPS Tracking: For safety, route logging, and overage tracking.
- Referral Programs & Loyalty Points: Encourage happy users to become brand ambassadors.
- Dynamic In-App Insurance Options: Allow users to select coverage levels at checkout.
- Carbon Emission Calculator: Appeal to environmentally conscious renters by calculating emissions saved.
Step-by-Step Car Rental App Development Guide Like Turo
Creating a successful car rental app isn’t all about programming—it’s about designing a digital world where each feature, function, and interaction is value-added.
Here’s your complete roadmap:
| Stage | Description |
| 1 | Market Research & Competitor Analysis |
| 2 | Define Business Model & Revenue Strategy |
| 3 | App Planning & Feature Mapping |
| 4 | UI/UX Design |
| 5 | Backend Architecture & Frontend Development |
| 6 | Integrate Payments, Maps & Third-Party APIs |
| 7 | QA Testing & Security Checks |
| 8 | Launch Beta Version |
| 9 | Collect Feedback & Optimize |
| 10 | Go Live + Post-Launch Support |
Step 1: Competitor Analysis & Market Research
Explore the landscape before you begin development. Determine your target market, location of interest, and what features they’re missing. This will assist you in determining your unique value proposition (UVP).
Step 2: Business Model & Revenue Strategy
Decide if you’re opting for peer-to-peer, aggregator, or fleet-owned model. Also, determine how you’ll generate revenue—commissions, service charges, subscription plans, etc.
Step 3: App Planning & Feature Mapping
With a direction, now list all the necessary and advanced features. Lay out the app screens and user flows. Think through the renter, host, and admin dashboards and how they will work.
Step 4: UI/UX Design
Create intuitive, gorgeous screens that are Android & iOS compatible. Prioritize minimal friction: less clicking, more intelligent flows. Establish a brand presence that feels premium and trustworthy.
Step 5: Backend Architecture & Frontend Development
Begin coding the fundamental platform. Your developers will create databases, APIs, and real-time sync logic while coordinating the frontend interfaces.
Step 6: Payment, Map, & API Integrations
Integrate secure payment gateways, geolocation APIs (Google Maps), vehicle verification APIs, chat components, and insurance providers.
Step 7: QA Testing & Security
Execute functional, UI, and penetration testing. Make user data encrypted, and transactions secure. Mimic real-world booking flows and edge cases.
Step 8: Beta Launch
Deploy the MVP to a closed community. Get real-time feedback from renters and hosts.
Step 9: Optimize & Improve
Tweak UI/UX, fix bugs, and polish interactions based on user feedback. Optimize server performance and data analytics.
Step 10: Full Launch & Support
Deploy your app on app stores. Start marketing. Provide 24/7 support. Regularly update the app with new features and seasonal offers.
Technology Stack for Turo-Like App Development
A high-performance rental app such as Turo must be scalable, secure, and super-fast. Your tech stack will provide the base of your app’s speed, security, and seamless experience.
Frontend Technologies
| Platform | Tech |
| iOS | Swift, UIKit, SwiftUI |
| Android | Kotlin, Jetpack Compose |
| Web Dashboard | ReactJS or Angular |
Backend Technologies
| Function | Tech |
| Server | Node.js / Python (Django) |
| Database | MongoDB / PostgreSQL |
| Hosting | AWS / Google Cloud / Azure |
| Real-Time Updates | Firebase / WebSockets |
Third-Party APIs
| Feature | API |
| Maps & Location | Google Maps API |
| Payments | Stripe, Razorpay, PayPal |
| SMS/OTP | Twilio, Firebase Auth |
| Chat Support | SendBird, Twilio Chat |
| Vehicle VIN Verification | CARFAX, ClearVin |
| Insurance API | Trov / Local providers |
With this robust architecture, your app won’t only run well today—it’ll scale seamlessly as your user base expands.
How Much Does It Cost to Build a Car Rental App Like Turo?
Let’s be honest—developing a good-quality car rental app is an investment. But it’s an investment in a future-proof digital asset that can bring in revenue for years to come.
The cost varies based on various factors:
- Features & functionalities
- App complexity (basic vs. advanced)
- Design customizations
- Development team location
- Backend infrastructure & integrations
| Module | Estimated Hours | Cost Range (USD) | Cost & Time at TechBuilder |
| Market Research & Planning | 40–60 | $1,000 – $2,500 | $1,000 – $2,000 30–50 Hours |
| UI/UX Design (Mobile & Web) | 100–140 | $2,500 – $4,000 | $2,000 – $3,000 90–120 Hours |
| Frontend Development | 160–220 | $4,000 – $6,000 | $3,000 – $5,000 140–200 Hours |
| Backend Development | 200–300 | $5,000 – $8,000 | $4,000 – $7,000 100–200 Hours |
| Admin Dashboard | 80–120 | $2,000 – $3,500 | $1,000 – $2,500 70–100 Hours |
| API & Payment Integration | 60–100 | $1,500 – $3,000 | $1,000 – $2,500 50–90 Hours |
| QA & Testing | 60–90 | $1,000 – $2,500 | $1,000 – $2,000 50-80 Hours |
| Deployment & Launch | 30–40 | $500 – $1,000 | $500 – $800 20–30 |
| Post-Launch Support | (3–6 mo.) | Varies $1,500 – $3,000 | Varies $1,000 – $2,000 (2–4 mo.) |
Total Estimated Cost: $20,000 – $35,000+. It depends on whether you count advanced features such as IoT locks, AI pricing, or blockchain verification.
Revenue Models for Car Rental Apps
You’re not creating an app—you’re creating a revenue engine. Here’s how the savviest Turo-like apps make money:
- Commission-Based Model
Take a % of each successful reservation (Turo takes ~10–35%). You can adjust rates by the host’s insurance level, car type, or membership level.
- Subscription Plans
Provide premium features (priority assistance, high-visibility listings, dashboard insights) to hosts in monthly or annual plans.
- Featured Listings & Ads
Charge hosts to list their cars on the homepage or top of the search pages. Provide location-based ad placements for insurance companies or car wash partners.
- In-App Insurance Sales
Make money by offering third-party insurance plans as part of checkout.
- Ancillary Services
Include value-added services such as delivery-to-door, vehicle wash, or refueling charges for extra revenue.
A hybrid revenue model is best—diversifying income streams keeps your business nimble and profitable.
Also, read our blog: Car Rental Mobile App Development Cost: Key Factors That Impact Your Budget
Selecting The Best Car Rental App Development Company
The path from conception to realisation is not easy, but it gets 10x easier with the appropriate tech partner in tow. You don’t want mere developers. You want strategists, UX architects, backend wizards, and cloud experts with intimate knowledge of the mobility landscape.
Here’s what to look for:
- Established record in on-demand & rental app development
- Innovative UI/UX team that converts through design
- Scalable backend solutions with real-time architecture
- Transparent pricing and agile project management
- Strong portfolio with apps similar to Turo or Getaround
Pro Tip: Don’t just look at price—look at value, timelines, scalability, and post-launch support.
Final Thoughts: Ready to Build the Next Turo?
The future of transportation is not car ownership—it’s car access. And in 2025, customers expect instant, trustworthy, app-based access to mobility. Turo demonstrated that the model works. But there’s still tremendous room in local markets, niche markets, corporate fleets, electric vehicle rentals, and beyond.
If you have the concept, vision, or passion—TechBuilder stands by to turn it into a market-leading app. Let’s Build Your Car Rental App Today! You could be a startup, entrepreneur, or auto business – this is your opportunity to own the roads of tomorrow.
- Built for scale
- Designed for delight
- Delivered on time
Want To Launch Your Turo-Like App? Book A Free Consultation Now!
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FAQ’s
Q1. How long does it take to build an app like Turo?
A Turo-like MVP would require 4–6 months, depending on features. A completely scaled-up app would require 9–12 months.
Q2. Can we deploy this app in more than one city or country?
Yes. TechBuilder develops apps with multi-location and multi-currency capabilities.
Q3. Can we provide both iOS and Android apps?
Yes, we provide fully native or cross-platform apps based on requirements.
Q4. What is the optimal business model for starters?
Begin peer-to-peer or fleet-based and layer subscriptions/features as you expand.
Q5. Can I fully customize the features?
100%. All of our solutions are built to order to fit your brand and workflow.
